{"id":4150,"date":"2019-10-21T18:45:12","date_gmt":"2019-10-21T17:45:12","guid":{"rendered":"https:\/\/altavia-group.com\/news\/uco-unidentified-commercial-object-of-the-week-dizy-putting-you-in-the-designers-seat\/"},"modified":"2025-03-15T17:49:27","modified_gmt":"2025-03-15T16:49:27","slug":"locni-de-la-semaine-dizy-chez-nous-le-designer-cest-vous","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/locni-de-la-semaine-dizy-chez-nous-le-designer-cest-vous\/","title":{"rendered":"L\u2019OCNI de la semaine DIZY \u00ab Chez nous, le designer c\u2019est vous \u00bb"},"content":{"rendered":"\n
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\n \u00ab Devenez dizyner \u00bb <\/h2>\n
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Lampes, tables basses, \u00e9tag\u00e8res, bancs, bureaux\u2026 A vous d\u2019inventer le meuble qui vous ressemble\u00a0! C\u2019est la proposition s\u00e9duisante de Dizy, r\u00e9cemment cr\u00e9\u00e9e par deux amis,\u00a0Vianney Sauvage<\/a>\u00a0et\u00a0Augustin Poncelet<\/a>.<\/p>\n

La marque s\u2019envisage en effet comme un fournisseur de pi\u00e8ces d\u00e9tach\u00e9es \u00e0 assembler, tandis que le client est invit\u00e9 \u00e0 imaginer le design de son meuble, selon ses envies et ses besoins. \u00ab\u00a0Cr\u00e9er une lampe ou un vide-poche qui ne ressemble \u00e0 aucun autre\u2026 C\u2019est izy !\u00a0\u00bb annonce la marque. Un nouveau concept, qui traduit la confiance redonn\u00e9e \u00e0 chacun dans sa capacit\u00e9 \u00e0 cr\u00e9er et qui permet de tisser un lien de qualit\u00e9 avec des clients, moins passifs et par cons\u00e9quent plus \u00e9panouis. Car Dizy met la cr\u00e9ativit\u00e9 de chacun en \u00e9bullition\u00a0: l\u2019id\u00e9e est de choisir parmi 36 pi\u00e8ces modulables (abat-jours, pieds, traverses, plateaux\u2026), pour donner vie \u00e0 son meuble. Une lampe-bol, un bureau-lampe, un portant-banc\u2026 Les ODNI (objets design non identifi\u00e9s) se suivent et ne se ressemblent pas\u00a0; chacun devient le ma\u00eetre de sa propre d\u00e9co. \u00ab\u00a0Le mobilier se monte et se d\u00e9monte sans outils, \u00e0 la mani\u00e8re d\u2019un jeu de construction,<\/em>\u00a0raconte\u00a0Thierry Strickler<\/a>, Retail Market Intelligence Lead chez Altavia.\u00a0Outre le c\u00f4t\u00e9 tr\u00e8s ludique\u00a0<\/em>du configurateur en ligne<\/em>, cette exp\u00e9rience peut faire resurgir chez certains des\u00a0<\/em>souvenirs d\u2019enfance, \u00f4 combien pr\u00e9cieux.\u00a0\u00bb<\/em><\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n Rien ne se jette, tout se transforme <\/h2>\n
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Dizy, c\u2019est aussi une entreprise engag\u00e9e, en phase avec la mont\u00e9e en puissance de la conscience \u00e9cologique des citoyens clients. La start-up con\u00e7oit ses produits dans une optique de respect de l\u2019environnement, faisant le choix de mati\u00e8res durables et recyclables pour ses produits et ses emballages. La fabrication des pi\u00e8ces est, de plus, d\u2019origine 100% europ\u00e9enne : les \u00e9l\u00e9ments en bois (issus de for\u00eats g\u00e9r\u00e9es durablement et de sources contr\u00f4l\u00e9es) sont produits au Portugal et les pi\u00e8ces en m\u00e9tal (mati\u00e8re r\u00e9sistante et recyclable \u00e0 l\u2019infini) sont con\u00e7ues en France. \u00ab Dizy propose une alternative sur un march\u00e9 de l\u2019ameublement tr\u00e8s standardis\u00e9 et dont l\u2019engagement environnemental reste encore trop discret, analyse Thierry. L\u2019un des seuls acteurs qui se soient d\u00e9j\u00e0 impliqu\u00e9s sur ce terrain est la Camif. \u00bb<\/p>\n

Dizy ? Des pi\u00e8ces \u00e0 assembler, des meubles \u00e0 inventer. Une autre mani\u00e8re d\u2019acheter. Et de s\u2019attacher.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Roubaix. Janvier 2019. La start-up Dizy \u2013 contraction des mots \u00ab design \u00bb et \u00ab DIY \u00bb \u2013 est cr\u00e9\u00e9e. Son ambition : proposer un mobilier modulable et durable, et mettre la cr\u00e9ativit\u00e9 du client au c\u0153ur de l\u2019achat.<\/p>\n","protected":false},"author":10,"featured_media":3379,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[],"tags":[],"news-type-taxonomy":[187],"news-topic-taxonomy":[196],"class_list":["post-4150","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nOCNI DIZY, le Design Collaboratif - Altavia<\/title>\n<meta name=\"description\" content=\"DIZY propose un mobilier design et modulaire \u00e0 assembler soi-m\u00eame. 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