{"id":17442,"date":"2026-09-15T16:56:04","date_gmt":"2026-09-15T15:56:04","guid":{"rendered":"https:\/\/altaviagroustg.wpengine.com\/?post_type=news&p=17442"},"modified":"2026-09-17T14:37:33","modified_gmt":"2026-09-17T13:37:33","slug":"new-identity-setting-course-for-small-is-big","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/de\/news\/new-identity-setting-course-for-small-is-big\/","title":{"rendered":"New identity: setting course for SMALL IS BIG!"},"content":{"rendered":"
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Microco is evolving and becoming SMALL IS BIG to amplify its impact on local entrepreneurs.<\/strong><\/p>\n

Starting October 2026, Microco is changing its name to SMALL IS BIG. This single brand now brings together all of our initiatives: the resource platform, the Saint-Ouen launchpad boutique, and our annual festival. This rebrand reinforces our core mission: providing a concrete and ambitious launchpad for local artisans, creators, and micro-retailers.<\/span><\/p>\n <\/div>\n \n

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\n \n\n <\/i>\n Let’s Talk<\/a>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":10,"featured_media":17241,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[],"tags":[475,476,477,474],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-17442","news","type-news","status-publish","has-post-thumbnail","hentry","tag-altavia-foundation","tag-foundation","tag-microco","tag-small-is-big"],"acf":[],"yoast_head":"\nNew identity: setting course for SMALL IS BIG!<\/title>\n<meta name=\"description\" content=\"Microco becomes SMALL IS BIG! 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Discover our new single brand bringing together our platform, Saint-Ouen launchpad, and festival to empower local creators.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/altavia-group.com\/news\/new-identity-setting-course-for-small-is-big\/\" \/>\n<meta property=\"og:site_name\" content=\"Altavia\" \/>\n<meta property=\"article:modified_time\" content=\"2026-09-17T13:37:33+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/09\/Nouvelle-identite-SMALL-IS-BIG_1.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1000\" \/>\n\t<meta property=\"og:image:height\" content=\"614\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"1\u00a0Minute\" \/>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"New identity: setting course for SMALL IS BIG!","description":"Microco becomes SMALL IS BIG! 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