{"id":4179,"date":"2021-06-30T17:27:00","date_gmt":"2021-06-30T16:27:00","guid":{"rendered":"https:\/\/altavia-group.com\/news\/altavia-communications-group-announces-the-creation-of-a-joint-venture-with-azur-digital-a-consulting-firm-based-in-dubai\/"},"modified":"2025-03-15T18:39:47","modified_gmt":"2025-03-15T17:39:47","slug":"le-groupe-de-communication-altavia-annonce-la-creation-dune-joint-venture-avec-azur-digital-cabinet-de-conseil-implante-a-dubai","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/le-groupe-de-communication-altavia-annonce-la-creation-dune-joint-venture-avec-azur-digital-cabinet-de-conseil-implante-a-dubai\/","title":{"rendered":"Le groupe de communication Altavia annonce la cr\u00e9ation d\u2019une joint-venture avec Azur Digital, cabinet de conseil implant\u00e9 \u00e0 Duba\u00ef"},"content":{"rendered":"\n
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Fond\u00e9e en 2013 par St\u00e9phane Paraiso, Azur Digital est un cabinet pionnier dans le conseil en e-commerce et marketing digital et sp\u00e9cialiste de l\u2019exp\u00e9rience client omnicanal. Implant\u00e9 dans la r\u00e9gion Afrique & Moyen-Orient, Azur Digital con\u00e7oit et met en \u0153uvre des strat\u00e9gies sur mesure, reliant les canaux physiques et digitaux afin de stimuler les ventes et optimiser la valeur vie client. Les \u00e9quipes d\u2019Azur Digital accompagnent de bout en bout tous les aspects de la transformation digitale de leurs clients : e-commerce, marketing digital, fid\u00e9lisation, CRM et marketing pilot\u00e9 par la data.<\/p>\n

Le cabinet conseille et accompagne des distributeurs de premier plan, des op\u00e9rateurs de centres commerciaux et des conglom\u00e9rats tels que Carrefour, Sephora, Virgin Megastore, LVMH, Emaar, Fawaz Alhokair Group, ABC ou encore IBL.<\/p>\n

En s\u2019alliant avec le groupe Altavia, premier groupe de Retail Marketing Service pr\u00e9sent dans 45 pays et implant\u00e9 \u00e0 Dubai depuis 2015, Azur Digital pourra s\u2019appuyer sur les comp\u00e9tences du r\u00e9seau d\u2019agences du groupe (notamment : design, d\u00e9veloppement web & app, production de contenu, marketing digital et gestion de campagnes\u2026), acc\u00e9der \u00e0 de nouveaux march\u00e9s et acc\u00e9l\u00e9rer sa croissance.<\/p>\n

De son c\u00f4t\u00e9 le groupe Altavia, qui d\u00e9tient une participation majoritaire dans cette joint-venture, \u00e9toffe son expertise en conseil digital et omnicanal dans la r\u00e9gion Afrique & Moyen-Orient.<\/p>\n

Altavia et Azur Digital partagent les m\u00eames valeurs de confiance, d\u2019humanit\u00e9 et d\u2019engagement, au service de la qualit\u00e9 de la relation client des enseignes et marques leaders et de leur performance. A travers cette joint-venture, Altavia et Azur Digital ambitionnent de cr\u00e9er le one-stop-shop de r\u00e9f\u00e9rence pour toute la r\u00e9gion Afrique & Moyen-Orient.<\/p>\n

Pour Rapha\u00ebl Palti, Pr\u00e9sident Fondateur d\u2019Altavia, \u201cAvec Azur Digital, nous renfor\u00e7ons nos capacit\u00e9s en conseil strat\u00e9gique et proposons un accompagnement de bout en bout de la transformation omnicanal des retailers et des marques. Ensemble nous allons acc\u00e9l\u00e9rer la transformation digitale de nos clients commer\u00e7ants afin de les aider \u00e0 d\u00e9velopper des relations toujours plus fructueuses avec leurs clients et am\u00e9liorer ainsi leur performance\u201d.<\/p>\n

St\u00e9phane Paraiso, Directeur G\u00e9n\u00e9ral d\u2019Azur Digital d\u00e9clare : \u00ab Rejoindre le groupe Altavia en cette p\u00e9riode charni\u00e8re o\u00f9 la transformation digitale n\u2019a jamais \u00e9t\u00e9 aussi cruciale est un d\u00e9veloppement formidable et passionnant pour Azur Digital. Le large \u00e9ventail d\u2019offres d\u2019Altavia, son vaste portefeuille de clients et sa pr\u00e9sence sur 45 march\u00e9s, nous offrent une opportunit\u00e9 fantastique de nous d\u00e9velopper et de servir nos clients de mani\u00e8re plus holistique. Ensemble, nous pouvons cr\u00e9er un v\u00e9ritable cabinet de conseil omnicanal mondial, capable de r\u00e9pondre \u00e0 tous les besoins digitaux des distributeurs et des marques \u00e0 travers un large spectre g\u00e9ographique et de services \u00bb.<\/p>\n

Martin Mirmand, Directeur G\u00e9n\u00e9ral d\u2019Altavia Middle East ajoute : \u00ab En joignant ses forces \u00e0 celles d\u2019Azur Digital, le groupe Altavia au Moyen-Orient s\u2019enrichit d\u2019une gamme strat\u00e9gique de conseil et de services digitaux plus pertinents que jamais pour nos clients. En ajoutant les talents, la m\u00e9thodologie et les clients d\u2019Azur Digital, nous pouvons d\u00e9sormais offrir une gamme v\u00e9ritablement unique et holistique de services de conseil, de conception et de gestion de projet d\u00e9di\u00e9s aux marques et aux distributeurs, \u00e0 travers tous les points de contact du parcours client, aussi bien on que off line \u00bb.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n \u00c0 propos d’Azur Digital <\/h2>\n
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Azur Digital est le premier cabinet de conseil sp\u00e9cialis\u00e9 dans la transformation digitale du secteur de la grande consommation et de l\u2019exp\u00e9rience client omnicanal au Moyen-Orient et en Afrique. Azur Digital aide les marques \u00e0 cr\u00e9er de nouveaux parcours client on et off line sans couture, afin d\u2019augmenter les ventes et l\u2019engagement des clients.<\/p>\n

Le cabinet de conseil fournit une expertise en mati\u00e8re de commerce \u00e9lectronique, de marketing digital, de fid\u00e9lisation, de CRM et de data marketing. Du d\u00e9veloppement de la strat\u00e9gie \u00e0 la conception de la solution, en passant par la direction de projet et le conseil en mati\u00e8re de technologie, d\u2019op\u00e9rations et d\u2019organisation, les consultants d\u2019Azur Digital guident et accompagnent les projets de transformation des clients de bout en bout.<\/p>\n

Avec plus de 100 projets r\u00e9alis\u00e9s depuis 2013, Azur Digital poss\u00e8de un palmar\u00e8s unique pour avoir r\u00e9ussi \u00e0 digitaliser des leaders de march\u00e9 renomm\u00e9s en un temps record. Le cabinet conseille certains des plus grands groupes de distribution du Golfe, du Levant et de l\u2019oc\u00e9an Indien.<\/p>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Paris, le 24 juin 2021 \u2013 Altavia, premier groupe de Retail Marketing Service, vient de cr\u00e9er une joint-venture avec Azur Digital, cabinet de conseil sp\u00e9cialiste de la transformation omnicanal des enseignes et marques, renfor\u00e7ant ainsi sa pr\u00e9sence dans la r\u00e9gion Afrique & Moyen-Orient.<\/p>\n","protected":false},"author":10,"featured_media":3345,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[],"tags":[],"news-type-taxonomy":[136],"news-topic-taxonomy":[195],"class_list":["post-4179","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nSportwear - Rival N\u00b01 de la Mode Classique - Altavia<\/title>\n<meta name=\"description\" content=\"Le v\u00eatement de sport s\u2019impose comme un concurrent majeur dans le retail mode. 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