{"id":4316,"date":"2023-12-18T15:48:00","date_gmt":"2023-12-18T14:48:00","guid":{"rendered":"https:\/\/altavia-group.com\/news\/altavia-group-announces-the-sale-of-blue-lions-a-pan-african-digital-communications-agency\/"},"modified":"2025-03-16T18:14:36","modified_gmt":"2025-03-16T17:14:36","slug":"le-groupe-altavia-annonce-la-cession-de-blue-lions","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/le-groupe-altavia-annonce-la-cession-de-blue-lions\/","title":{"rendered":"Le groupe Altavia annonce la cession de Blue Lions"},"content":{"rendered":"\n
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Implant\u00e9 sur le continent africain depuis 2015, Altavia avait fait l\u2019acquisition de Blue Lions en 2018 et renforc\u00e9 son r\u00e9seau d\u2019agences locales. Aujourd\u2019hui, Altavia c\u00e8de l\u2019agence Blue Lions \u00e0 ses deux cofondateurs : Adrien Cusinberche et Guillaume Aoust, marquant une \u00e9tape strat\u00e9gique.<\/p>\n

Cette d\u00e9cision refl\u00e8te la volont\u00e9 d\u2019Altavia de concentrer et de d\u00e9velopper ses expertises pour r\u00e9pondre de mani\u00e8re dynamique aux besoins de ses clients, enseignes et marques commer\u00e7antes.<\/span><\/p>\n<\/div>\n

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\u00ab La cession de Blue Lions repr\u00e9sente une opportunit\u00e9 strat\u00e9gique majeure pour Altavia. Nous sommes d\u00e9termin\u00e9s \u00e0 poursuivre notre croissance sur nos territoires actuels et \u00e0 \u00e9tendre notre impact sur le continent africain. Notre engagement envers l\u2019innovation et notre compr\u00e9hension approfondie des comportements des clients guideront notre approche sur ces march\u00e9s en pleine expansion \u00bb,<\/em>\u00a0<\/span>d\u00e9clare Rapha\u00ebl Palti, Pr\u00e9sident Fondateur d\u2019Altavia.<\/strong><\/p>\n<\/div>\n

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Altavia exprime sa satisfaction quant \u00e0 cette \u00e9volution, soulignant que cette d\u00e9cision structurante permettra \u00e0 Blue Lions de suivre son propre chemin tout en permettant \u00e0 Altavia de saisir de nouvelles opportunit\u00e9s de croissance.<\/span><\/p>\n<\/div>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n\n\n

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\n \u00c0 propos d\u2019Altavia <\/h2>\n
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Altavia est le premier r\u00e9seau mondial ind\u00e9pendant d\u00e9di\u00e9 aux Services Marketing pour le Retail.<\/p>\n

Fond\u00e9 en 1983 par Rapha\u00ebl Palti, son Pr\u00e9sident \u2013 Directeur G\u00e9n\u00e9ral, le groupe propose des solutions d\u2019Activation Commerciale sp\u00e9cialement adapt\u00e9es aux besoins du commerce. Pr\u00e9sent dans 45 pays sur 4 continents, le groupe Altavia accompagne plus de 500 enseignes et marques commer\u00e7antes. En 2022, Altavia compte 2 800 collaborateurs et r\u00e9alise un chiffre d\u2018affaires de 801 millions d\u2019euros.<\/p>\n

Creative Commerce & Marketing Execution au service du lien client.<\/strong><\/p>\n

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Altavia trouve des voies cr\u00e9atives, technologiques, responsables et performantes, au service quotidien de la qualit\u00e9 du lien client. Nous intervenons sur toute la cha\u00eene de valeur : depuis le conseil et la cr\u00e9ation, l\u2019ex\u00e9cution, jusqu\u2019au d\u00e9ploiement et \u00e0 l\u2019installation.<\/p>\n

Le client : alpha et omega du commerce.<\/strong><\/p>\n<\/div>\n

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Depuis sa cr\u00e9ation, Altavia d\u00e9fend un commerce ouvert et vivant, cr\u00e9ateur de rencontres, de m\u00e9langes et d\u2019opportunit\u00e9s. Un commerce radicalement humain.<\/p>\n

Retail for Humans.<\/p>\n<\/div>\n <\/div>\n \n <\/div>\n <\/div>\n <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

Le groupe Altavia, premier r\u00e9seau mondial d\u00e9di\u00e9 \u00e0 la communication commerciale pour le retail, annonce la cession de l\u2019agence de communication Blue Lions.<\/p>\n","protected":false},"author":10,"featured_media":3322,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[],"tags":[],"news-type-taxonomy":[136],"news-topic-taxonomy":[137],"class_list":["post-4316","news","type-news","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nV\u0153ux Altavia - Nouvelle Ann\u00e9e & Engagement<\/title>\n<meta name=\"description\" content=\"Altavia vous adresse ses v\u0153ux pour une ann\u00e9e innovante, humaine et durable, marqu\u00e9e par de nouveaux projets au service du commerce.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"V\u0153ux Altavia - 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