{"id":7045,"date":"2024-01-25T16:46:19","date_gmt":"2024-01-25T15:46:19","guid":{"rendered":"https:\/\/altaviagroudev.wpenginepowered.com\/news\/leboncoin-sacre-marque-preferee-des-francais-dans-deux-categories\/"},"modified":"2026-02-09T12:12:25","modified_gmt":"2026-02-09T11:12:25","slug":"leboncoin-sacre-marque-preferee-des-francais-dans-deux-categories","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/leboncoin-sacre-marque-preferee-des-francais-dans-deux-categories\/","title":{"rendered":"Leboncoin sacr\u00e9 \u201cMarque pr\u00e9f\u00e9r\u00e9e des Fran\u00e7ais\u201d dans deux cat\u00e9gories."},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css=\u00a0\u00bb.vc_custom_1519392503248{padding-top: 18px !important;}\u00a0\u00bb][vc_column]<div class=\"edgtf-single-image-holder   edgtf-image-behavior-lightbox\">\n    <div class=\"edgtf-si-inner\" >\n                    <a itemprop=\"image\" href=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/leboncoin-1.jpeg\" data-rel=\"prettyPhoto[si_pretty_photo]\" title=\"Leboncoin sacr\u00e9 \"Marque pr\u00e9f\u00e9r\u00e9e des Fran\u00e7ais\" dans deux cat\u00e9gories.\">\n                                    <img decoding=\"async\" src=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/leboncoin-1.jpeg\" class=\"attachment-full size-full\" alt=\"Leboncoin sacr\u00e9 \"Marque pr\u00e9f\u00e9r\u00e9e des Fran\u00e7ais\" dans deux cat\u00e9gories.\" \/>                                <\/a>\n            <\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]<div class=\"edgtf-elements-holder   edgtf-one-column  edgtf-responsive-mode-768 \" ><div class=\"edgtf-eh-item    \"  data-item-class=\"edgtf-eh-custom-3747\" data-1280-1600=\"0 0\" data-1024-1280=\"0 0\" data-768-1024=\"0 30px 0 0\" data-680-768=\"0 20px 0 0\" data-680=\"0 0\">\n\t<div class=\"edgtf-eh-item-inner\">\n\t\t<div class=\"edgtf-eh-item-content edgtf-eh-custom-3747\" style=\"padding: 0 50px 0 0\">\n\t\t\t[vc_column_text]<span class=\"edgtf-dropcaps edgtf-normal\" style=\"color: #1b1c21\">L<\/span><span style=\"font-weight: 400;\">eboncoin vient de se distinguer en devenant la &lsquo;Marque pr\u00e9f\u00e9r\u00e9e des Fran\u00e7ais&rsquo; dans deux cat\u00e9gories distinctes : les sites de seconde main et les sites immobiliers. Cette reconnaissance met en lumi\u00e8re le succ\u00e8s sans faille de Leboncoin, qui compte 28,8 millions de visiteurs uniques mensuels.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">L'engouement pour la seconde main est un moteur cl\u00e9 de ce succ\u00e8s. Environ 20 millions de Fran\u00e7ais ont utilis\u00e9 Leboncoin pour acheter ou vendre des produits, refl\u00e9tant une volont\u00e9 de pr\u00e9server leur pouvoir d&rsquo;achat dans un contexte \u00e9conomique tendu. Avec un gain moyen annuel de 260 euros par vendeur, le site s&rsquo;impose comme un acteur majeur de l&rsquo;\u00e9conomie circulaire.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Leboncoin s'impose aussi en leader sur le march\u00e9 immobilier. Selon une \u00e9tude d&rsquo;OpinionWay, le site se classe premier dans la cat\u00e9gorie &lsquo;sites immobiliers&rsquo;, fort de ses 12,6 millions d'utilisateurs uniques par mois et de pr\u00e8s d'un million d'annonces en ligne.\u00a0<\/span>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" >\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h4 class=\"edgtf-st-title\" >\n\t\t\t\tPlus de d\u00e9tails sur emarketing.fr :\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb][vc_btn title=\u00a0\u00bbLire l&rsquo;article\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#202125&Prime; outline_custom_hover_background=\u00a0\u00bb#202125&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fwww.e-marketing.fr%2FThematique%2Fretail-1095%2Fstrategie-retail-2203%2FBreves%2FLeboncoin-elu-Marque-preferee-des-Fran-ais-dans-deux-categories-399994.htm|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb54px\u00a0\u00bb]\t\t<\/div>\n\t<\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row content_text_aligment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column parallax=\u00a0\u00bbcontent-moving\u00a0\u00bb parallax_image=\u00a0\u00bb5672&Prime;]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h2 class=\"edgtf-st-title\" style=\"color: #00dd96\">\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]<span style=\"color: #ffffff;\">Recevez les actualit\u00e9s et tendances retail en exclusivit\u00e9 !<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=\u00a0\u00bbJe m&rsquo;abonne\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#ffffff\u00a0\u00bb outline_custom_hover_background=\u00a0\u00bb#666666&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fforms.sbc32.com%2F65046ef85fef6a5fa6e7a5c0%2FwU3RssckT3CNNqCwsRf6Jg%2Fform.html|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb12px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Leboncoin vient de se distinguer en devenant la &lsquo;Marque pr\u00e9f\u00e9r\u00e9e des Fran\u00e7ais&rsquo; dans deux cat\u00e9gories distinctes.<\/p>\n","protected":false},"author":17,"featured_media":7046,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[266,271],"tags":[],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-7045","news","type-news","status-publish","has-post-thumbnail","hentry","category-info-retailers","category-veille-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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