{"id":7269,"date":"2024-02-26T13:21:43","date_gmt":"2024-02-26T12:21:43","guid":{"rendered":"https:\/\/altaviagroudev.wpenginepowered.com\/news\/avec-22-montaigne-entertainment-lvmh-tisse-sa-toile-entre-luxe-et-cinema\/"},"modified":"2026-02-09T12:14:55","modified_gmt":"2026-02-09T11:14:55","slug":"avec-22-montaigne-entertainment-lvmh-tisse-sa-toile-entre-luxe-et-cinema","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/avec-22-montaigne-entertainment-lvmh-tisse-sa-toile-entre-luxe-et-cinema\/","title":{"rendered":"Avec 22 Montaigne Entertainment, LVMH tisse sa toile entre luxe et cin\u00e9ma."},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css=\u00a0\u00bb.vc_custom_1519392503248{padding-top: 18px !important;}\u00a0\u00bb][vc_column]<div class=\"edgtf-single-image-holder   \">\n    <div class=\"edgtf-si-inner\" >\n                                    <img decoding=\"async\" src=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/lvmh-1.jpeg\" class=\"attachment-full size-full\" alt=\"Avec 22 Montaigne Entertainment, LVMH tisse sa toile entre luxe et cin\u00e9ma.\" \/>                        <\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]<div class=\"edgtf-elements-holder   edgtf-one-column  edgtf-responsive-mode-768 \" ><div class=\"edgtf-eh-item    \"  data-item-class=\"edgtf-eh-custom-9084\" data-1280-1600=\"0 0\" data-1024-1280=\"0 0\" data-768-1024=\"0 30px 0 0\" data-680-768=\"0 20px 0 0\" data-680=\"0 0\">\n\t<div class=\"edgtf-eh-item-inner\">\n\t\t<div class=\"edgtf-eh-item-content edgtf-eh-custom-9084\" style=\"padding: 0 50px 0 0\">\n\t\t\t[vc_column_text]<span class=\"edgtf-dropcaps edgtf-normal\" style=\"color: #1b1c21\">L<\/span><span style=\"font-weight: 400;\">e g\u00e9ant du luxe LVMH lance <\/span><i><span style=\"font-weight: 400;\">22 Montaigne Entertainment<\/span><\/i><span style=\"font-weight: 400;\">, entit\u00e9 visant \u00e0 dynamiser la visibilit\u00e9 de ses marques au c\u0153ur de l&rsquo;industrie du divertissement.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Sous la houlette d&rsquo;Antoine Arnault, Vice-pr\u00e9sident du conseil d&rsquo;administration de la holding Christian Dior SE, et d&rsquo;Anish Melwani, directeur de LVMH Am\u00e9rique du Nord, cette initiative promet une collaboration \u00e9troite avec la soci\u00e9t\u00e9 Superconnector Studios pour tisser des liens privil\u00e9gi\u00e9s avec Hollywood.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">En se focalisant sur des projets communs avec les g\u00e9ants de la cr\u00e9ation, de la production et de la distribution, <\/span><i><span style=\"font-weight: 400;\">22 Montaigne Entertainment<\/span><\/i><span style=\"font-weight: 400;\">\u00a0 aspire \u00e0 enrichir l&rsquo;univers du luxe par des productions captivantes, \u00e0 l&rsquo;image du documentaire sur Bulgari.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Une d\u00e9marche qui r\u00e9affirme l&rsquo;engagement de LVMH \u00e0 innover dans la promotion de ses marques et qui se veut le reflet\u00a0 d'une \u00e9poque o\u00f9 luxe, mode et cin\u00e9ma tendent, de plus en plus, \u00e0 s'entrem\u00ealer.\u00a0<\/span>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" >\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h4 class=\"edgtf-st-title\" >\n\t\t\t\tPlus de d\u00e9tails sur Strat\u00e9gies :\t\t\t<\/h4>\n\t\t\t\t\t<\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb][vc_btn title=\u00a0\u00bbLire l&rsquo;article\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#202125&Prime; outline_custom_hover_background=\u00a0\u00bb#202125&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fwww.strategies.fr%2Factualites%2Fmarques%2FLQ2943907C%2Flvmh-veut-accroitre-sa-visibilite-dans-le-monde-du-divertissement.html%3Futm_source%3Dnewsletter%26utm_medium%3D13H|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb54px\u00a0\u00bb]\t\t<\/div>\n\t<\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row content_text_aligment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column parallax=\u00a0\u00bbcontent-moving\u00a0\u00bb parallax_image=\u00a0\u00bb5672&Prime;]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h2 class=\"edgtf-st-title\" style=\"color: #00dd96\">\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]<span style=\"color: #ffffff;\">Recevez les actualit\u00e9s et tendances retail en exclusivit\u00e9 !<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=\u00a0\u00bbJe m&rsquo;abonne\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#ffffff\u00a0\u00bb outline_custom_hover_background=\u00a0\u00bb#666666&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fforms.sbc32.com%2F65046ef85fef6a5fa6e7a5c0%2FwU3RssckT3CNNqCwsRf6Jg%2Fform.html|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb12px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>LVMH lance 22 Montaigne Entertainment, entit\u00e9 visant \u00e0 dynamiser la visibilit\u00e9 de ses marques au c\u0153ur de l&rsquo;industrie du divertissement.<\/p>\n","protected":false},"author":17,"featured_media":7270,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[276,271],"tags":[],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-7269","news","type-news","status-publish","has-post-thumbnail","hentry","category-activation-commerciale","category-veille-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Avec 22 Montaigne Entertainment, LVMH tisse sa toile entre luxe et 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