{"id":7716,"date":"2024-05-13T13:39:19","date_gmt":"2024-05-13T11:39:19","guid":{"rendered":"https:\/\/altaviagroudev.wpenginepowered.com\/news\/reouverture-de-la-boutique-zara-a-paris-la-technologie-au-service-de-lexperience-client\/"},"modified":"2026-02-09T13:16:56","modified_gmt":"2026-02-09T12:16:56","slug":"reouverture-de-la-boutique-zara-a-paris-la-technologie-au-service-de-lexperience-client","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/reouverture-de-la-boutique-zara-a-paris-la-technologie-au-service-de-lexperience-client\/","title":{"rendered":"R\u00e9ouverture de la boutique Zara \u00e0 Paris : la technologie au service de l\u2019exp\u00e9rience client."},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css=\u00a0\u00bb.vc_custom_1519392503248{padding-top: 18px !important;}\u00a0\u00bb][vc_column]<div class=\"edgtf-single-image-holder   edgtf-image-behavior-lightbox\">\n    <div class=\"edgtf-si-inner\" >\n                    <a itemprop=\"image\" href=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/zara-1.jpeg\" data-rel=\"prettyPhoto[si_pretty_photo]\" title=\"Zara\">\n                                    <img decoding=\"async\" src=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/zara-1.jpeg\" class=\"attachment-full size-full\" alt=\"Zara\" \/>                                <\/a>\n            <\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb54px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]<span class=\"edgtf-dropcaps edgtf-normal\" style=\"color: #1b1c21\">A<\/span><span style=\"font-weight: 400;\">pr\u00e8s plusieurs mois de r\u00e9novation, la boutique Zara, situ\u00e9e au 88, rue de Rivoli \u00e0 Paris, a rouvert ses portes le 7 mai 2024. Occupant un espace de 2100 m\u00e8tres carr\u00e9s r\u00e9partis sur trois \u00e9tages, le flagship met en avant des innovations technologiques visant \u00e0 am\u00e9liorer l&rsquo;exp\u00e9rience des clients.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Une r\u00e9novation qui s'inscrit dans la strat\u00e9gie omnicanal d&rsquo;Inditex, visant \u00e0 fusionner exp\u00e9riences physique et digitale.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Les clients peuvent d\u00e9sormais profiter, en magasin, de services tels que la r\u00e9servation de cabines d&rsquo;essayage, la collecte des commandes en ligne sous deux heures, ou encore la v\u00e9rification des stocks en temps r\u00e9el via l&rsquo;application de la marque.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Le magasin propose des collections pour femmes, hommes et enfants, incluant de nouveaux espaces d\u00e9di\u00e9s aux derni\u00e8res tendances, une section lingerie f\u00e9minine, la ligne de v\u00eatements de sport \u00ab\u00a0Athleticz\u00a0\u00bb et \u00ab\u00a0Origins\u00a0\u00bb, ainsi que des chaussures et accessoires.<\/span><\/p>\n<p><b>D\u00e9couvrir le magasin en images sur <\/b><a href=\"https:\/\/fashionunited.fr\/actualite\/retail\/en-images-reouverture-de-la-boutique-zara-rue-de-rivoli-a-paris\/2024050934983\" target=\"_blank\" rel=\"noopener\"><b>Fashion United<\/b><\/a><b>.<\/b>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb57px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row content_text_aligment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column parallax=\u00a0\u00bbcontent-moving\u00a0\u00bb parallax_image=\u00a0\u00bb5672&Prime;]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h2 class=\"edgtf-st-title\" style=\"color: #00dd96\">\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]<span style=\"color: #ffffff;\">Recevez les actualit\u00e9s et tendances retail en exclusivit\u00e9 !<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=\u00a0\u00bbJe m&rsquo;abonne\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#ffffff\u00a0\u00bb outline_custom_hover_background=\u00a0\u00bb#666666&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fforms.sbc32.com%2F65046ef85fef6a5fa6e7a5c0%2FwU3RssckT3CNNqCwsRf6Jg%2Fform.html|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb12px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s plusieurs mois de r\u00e9novation, la boutique Zara, situ\u00e9e au 88, rue de Rivoli \u00e0 Paris, a rouvert ses portes le 7 mai 2024.<\/p>\n","protected":false},"author":17,"featured_media":7717,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[273,271],"tags":[],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-7716","news","type-news","status-publish","has-post-thumbnail","hentry","category-store-checks","category-veille-retail"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.5 - 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