{"id":7738,"date":"2024-05-27T11:28:01","date_gmt":"2024-05-27T09:28:01","guid":{"rendered":"https:\/\/altaviagroudev.wpenginepowered.com\/news\/reebok-lance-reebok-impact-une-experience-de-baskets-personnalisees-propulsee-par-lia\/"},"modified":"2026-02-09T13:17:25","modified_gmt":"2026-02-09T12:17:25","slug":"reebok-lance-reebok-impact-une-experience-de-baskets-personnalisees-propulsee-par-lia","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/reebok-lance-reebok-impact-une-experience-de-baskets-personnalisees-propulsee-par-lia\/","title":{"rendered":"Reebok lance \u00ab\u00a0Reebok Impact\u00a0\u00bb, une exp\u00e9rience de baskets personnalis\u00e9es propuls\u00e9e par l\u2019IA."},"content":{"rendered":"

[vc_row css=\u00a0\u00bb.vc_custom_1519392503248{padding-top: 18px !important;}\u00a0\u00bb][vc_column]

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\n \n \"Reebok <\/a>\n <\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb54px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row][vc_column][vc_column_text]R<\/span>eebok vient de lancer une exp\u00e9rience de mode in\u00e9dite sur Instagram. Baptis\u00e9e <\/span>Reebok Impact<\/span><\/i>, cette nouvelle fonctionnalit\u00e9 permet aux utilisateurs de cr\u00e9er des baskets num\u00e9riques personnalis\u00e9es gr\u00e2ce \u00e0 l’intelligence artificielle.\u00a0<\/span><\/p>\n

En envoyant leurs photos \u00e0 @reebokimpact, les utilisateurs engagent une discussion en temps r\u00e9el avec l’IA de Futureverse, qui g\u00e9n\u00e8re des baskets inspir\u00e9es par les images soumises.<\/span><\/p>\n

Les utilisateurs peuvent choisir parmi des mod\u00e8les embl\u00e9matiques de Reebok tels que la Pump, la Classic Leather et la Club C, et les personnaliser avec des illustrations g\u00e9n\u00e9r\u00e9es par IA. L’exp\u00e9rience est gratuite pour un maximum de quatre cr\u00e9ations, que les utilisateurs peuvent partager ou acheter pour les utiliser sur des plateformes comme Unreal Editor for Fortnite et Roblox.\u00a0<\/span><\/p>\n

Ces cr\u00e9ations seront \u00e9galement compatibles avec des exp\u00e9riences virtuelles, y compris le jeu MMO AAA OPEN.<\/span><\/p>\n

En parall\u00e8le, Reebok Impact propose des incitations \u00e0 l’achat de baskets r\u00e9elles, renfor\u00e7ant l’engagement des clients envers la marque.<\/span>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb57px\u00a0\u00bb][\/vc_column][\/vc_row][vc_row content_text_aligment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column parallax=\u00a0\u00bbcontent-moving\u00a0\u00bb parallax_image=\u00a0\u00bb5672″]

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\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]Recevez les actualit\u00e9s et tendances retail en exclusivit\u00e9 !<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=\u00a0\u00bbJe m’abonne\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#ffffff\u00a0\u00bb outline_custom_hover_background=\u00a0\u00bb#666666″ outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb class=\u00a0\u00bbc-link\u00a0\u00bb href=\u00a0\u00bbhttp:\/\/2fforms.sbc32.com\/\u00a0\u00bb target=\u00a0\u00bb_blank\u00a0\u00bb rel=\u00a0\u00bbnoopener noreferrer\u00a0\u00bb data-stringify-link=\u00a0\u00bbhttp:\/\/2Fforms.sbc32.com\u00a0\u00bb link=\u00a0\u00bburl:https%3A%2F%2Fforms.sbc32.com%2F65046ef85fef6a5fa6e7a5c0%2FwU3RssckT3CNNqCwsRf6Jg%2Fform.html|target:_blank\u00a0\u00bb][vc_empty_space height=\u00a0\u00bb12px\u00a0\u00bb][\/vc_column][\/vc_row]<\/p>\n<\/section>","protected":false},"excerpt":{"rendered":"

Reebok vient de lancer sur Instagram une exp\u00e9rience de mode in\u00e9dite propuls\u00e9e par l’IA.<\/p>\n","protected":false},"author":17,"featured_media":7739,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[265,271],"tags":[],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-7738","news","type-news","status-publish","has-post-thumbnail","hentry","category-shopper-experience","category-veille-retail"],"acf":[],"yoast_head":"\nReebok lance "Reebok Impact", une exp\u00e9rience de baskets personnalis\u00e9es propuls\u00e9e par l\u2019IA. - Altavia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Reebok lance "Reebok Impact", une exp\u00e9rience de baskets personnalis\u00e9es propuls\u00e9e par l\u2019IA. - 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