{"id":8302,"date":"2024-05-06T12:20:17","date_gmt":"2024-05-06T10:20:17","guid":{"rendered":"https:\/\/altaviagroudev.wpenginepowered.com\/news\/mediamarkt-saturn-launches-a-sustainable-electronics-pop-up-store-in-germany\/"},"modified":"2026-02-09T13:46:20","modified_gmt":"2026-02-09T12:46:20","slug":"mediamarkt-saturn-launches-a-sustainable-electronics-pop-up-store-in-germany","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/fr\/news\/mediamarkt-saturn-launches-a-sustainable-electronics-pop-up-store-in-germany\/","title":{"rendered":"MediaMarkt-Saturn launches a sustainable electronics pop-up store in Germany."},"content":{"rendered":"<section class=\"wpb-content-wrapper\"><p>[vc_row css=\u00a0\u00bb.vc_custom_1519392503248{padding-top: 18px !important;}\u00a0\u00bb][vc_column]<div class=\"edgtf-single-image-holder   \">\n    <div class=\"edgtf-si-inner\" >\n                                    <img decoding=\"async\" src=\"https:\/\/altavia-group.com\/wp-content\/uploads\/2026\/02\/Media-Markt-2.jpeg\" class=\"attachment-full size-full\" alt=\"MediaMarkt\" \/>                        <\/div>\n<\/div>[vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]<div class=\"edgtf-elements-holder   edgtf-one-column  edgtf-responsive-mode-768 \" ><div class=\"edgtf-eh-item    \"  data-item-class=\"edgtf-eh-custom-6545\" data-1280-1600=\"0 0\" data-1024-1280=\"0 0\" data-768-1024=\"0 30px 0 0\" data-680-768=\"0 20px 0 0\" data-680=\"0 0\">\n\t<div class=\"edgtf-eh-item-inner\">\n\t\t<div class=\"edgtf-eh-item-content edgtf-eh-custom-6545\" style=\"padding: 0 50px 0 0\">\n\t\t\t[vc_column_text]<span class=\"edgtf-dropcaps edgtf-normal\" style=\"color: #1b1c21\">M<\/span><span style=\"font-weight: 400;\">ediaMarkt-Saturn has launched a new pop-up shop in the university town of T\u00fcbingen, showcasing its sustainable \u00ab\u00a0BetterWay\u00a0\u00bb range.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">This initiative aligns with the upcoming Due Diligence Directive and rising consumer expectations for environmentally friendly products.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">The store, which opened on May 2, features refurbished items and exclusive online marketplace products.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">This venture not only introduces customers to sustainable electronics but also integrates online offerings into a physical retail space, marking a strategic move in the company's omnichannel approach.\u00a0<\/span><\/p>\n<p>\u00a0<\/p>\n<p><span style=\"font-weight: 400;\">According to COO Hubert Kluske, this pop-up store is part of a broader \u00ab\u00a0Experience Electronics\u00a0\u00bb strategy, set to expand to other German cities, enhancing customer interaction with sustainable solutions and recycling opportunities.<\/span>[\/vc_column_text][vc_empty_space height=\u00a0\u00bb37px\u00a0\u00bb]\t\t<\/div>\n\t<\/div>\n<\/div><\/div>[\/vc_column][\/vc_row][vc_row content_text_aligment=\u00a0\u00bbcenter\u00a0\u00bb][vc_column parallax=\u00a0\u00bbcontent-moving\u00a0\u00bb parallax_image=\u00a0\u00bb5672&Prime;]<div class=\"edgtf-section-title-holder  edgtf-st-standard edgtf-st-title-left edgtf-st-normal-space \" style=\"text-align: center\">\n\t<div class=\"edgtf-st-inner\">\n\t\t\t\t\t<h2 class=\"edgtf-st-title\" style=\"color: #00dd96\">\n\t\t\t\t.newsletter\t\t\t<\/h2>\n\t\t\t\t\t<\/div>\n<\/div>[vc_column_text]<span style=\"color: #ffffff;\">Get the latest news on the retail sector!<\/span>[\/vc_column_text][vc_empty_space][vc_btn title=\u00a0\u00bbSubscribe\u00a0\u00bb style=\u00a0\u00bboutline-custom\u00a0\u00bb outline_custom_color=\u00a0\u00bb#ffffff\u00a0\u00bb outline_custom_hover_background=\u00a0\u00bb#666666&Prime; outline_custom_hover_text=\u00a0\u00bb#ffffff\u00a0\u00bb shape=\u00a0\u00bbsquare\u00a0\u00bb 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<\/p>\n","protected":false},"author":17,"featured_media":8303,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"color_menu":"","footer_color_background":"","featured_image_url":"","footnotes":""},"categories":[305,304],"tags":[],"news-type-taxonomy":[],"news-topic-taxonomy":[],"class_list":["post-8302","news","type-news","status-publish","has-post-thumbnail","hentry","category-retail-updates","category-store-checks-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>MediaMarkt-Saturn launches a sustainable electronics pop-up store in Germany. - Altavia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" 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