{"id":2611,"date":"2024-07-18T15:18:00","date_gmt":"2024-07-18T14:18:00","guid":{"rendered":"https:\/\/altavia-group.com\/?post_type=news&p=2611"},"modified":"2026-03-11T15:18:44","modified_gmt":"2026-03-11T14:18:44","slug":"altavia-launches-altavia-air","status":"publish","type":"news","link":"https:\/\/altavia-group.com\/pt-pt\/news\/altavia-launches-altavia-air\/","title":{"rendered":"Altavia launches Altavia AIR"},"content":{"rendered":"
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\n A new offer dedicated to Artificial Intelligence to boost business performance. <\/h2>\n
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This innovative initiative aims to support the international group\u2019s retail clients in their AI strategy, combining the power of AI technologies with the recognized expertise of Altavia\u2019s teams to optimize sales performance.<\/p>\n<\/div>\n

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This offer is structured around three essential pillars:<\/p>\n

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  1. Co-designing an AI roadmap and identifying solutions: altavia.air collaborates with its customers to design a tailor-made AI roadmap, prioritizing the use cases that will deliver the best return on investment for the business, then identifies the right AI solutions to integrate into customers\u2019 existing workflows.<\/li>\n
  2. Integration of exclusive retail AI solutions: altavia.air has developed the first AI solutions to massify content production, enhance and personalize the online or offline customer experience, and optimize the operational execution of commercial activations.<\/li>\n
  3. Formation des \u00e9quipes : Team training: Altavia offers training and support programs so that their clients\u2019 teams can understand the opportunities of AI and appropriate certain solutions.<\/li>\n<\/ol>\n

    The altavia.air offering was launched in France in 2023 and will be rolled out in Spain and Poland by the end of 2024. Since the launch, Altavia has had the good fortune to work on AI projects for customers as diverse as: Dessange, Jou\u00e9Club, or Soci\u00e9t\u00e9 G\u00e9n\u00e9rale\u2026<\/p>\n

    ABOUT<\/h3>\n

    Altavia is the world\u2019s leading independent network dedicated to Marketing Services for Retail.<\/p>\n<\/div>\n

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    For over 40 years, the group has been offering creative and technological Retail Activation solutions, specially adapted to the needs of the retail industry.
    \nAt the forefront of market innovations, Altavia improves the sustainable performance of 1,000 retail brands and chains in 45 countries every day.
    \nIn 2023, Altavia will have 2,800 employees and sales of 709 million euros.<\/p>\n

    ABOUT ALTAVIA AIR<\/h3>\n

    Artificial Intelligence in Retail: Blending the power of AI with human talent to boost retail performance.<\/p>\n<\/div>\n

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    As experts in retail for over 40 years, at Altavia we have created the altavia.air offer to support retail players in their AI strategy, with one priority objective, to increase retail performance: whether by integrating into your workflows, our proprietary solutions to massify content production, personalize the on- and off-line customer experience, improve the operational execution of commercial activations or by organizing training and co-design sessions for your AI strategy.<\/p>\n

    PRESS CONTACTS<\/h3>\n

    Altavia<\/p>\n