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Walmart now makes its marketplace available on ChatGPT. Behind this partnership lies a major shift: AI is no longer just powering recommendations — it’s becoming the very engine of commerce. Valérie Piotte, Managing Director of Altavia OpenLab — Altavia’s innovation entity — decodes the rise of agentic commerce: when artificial intelligence stops being a tool and starts becoming a personal shopper.
This September, Paris becomes the world’s retail capital. For the very first time, the legendary Retail’s Big Show – powered by NRF and Paris Retail Week – is landing in Europe. From September 16 to 18, 2025, more than 15,000 professionals and 7,000 retailers will gather at Paris Expo Porte de Versailles to share ideas, explore innovations, and reimagine the future of retail. And Altavia will be there – not just as an exhibitor, but as a proud partner of the event.