While looking to evolve its retail concept, Marina Home also needed to preserve its industrial-modern DNA. Introducing new product categories and its first-ever café in a way that felt intentional, not imposed—expanding the brand’s lifestyle offering while maintaining its signature aesthetic—was the motor of this ambitious project.
To craft a flagship that feels like more than a store—an inviting, layered space where retail, design, and hospitality converge seamlessly, inspiring customers wherever they look.
An architectural retail statement balancing industrial edge with warm hospitality.
Altavia ODG designed a space that balances raw materiality with thoughtful functionality, ensuring every element serves both form and purpose. Key design choices included:
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Marina Home’s flagship store at Reem Mall has redefined retail as a destination. By seamlessly integrating retail and F&B, the space enhances customer satisfaction and engagement, while its design captures the raw boldness of Brutalism that nonetheless offers a refined, immersive shopping experience.
