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Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Top stories

Top stories

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Latest news from the group

Latest news from the group

Insights from our retail experts

Les insights de nos experts retail

Beyond the hype: Augmented and Virtual Reality in 2018 1677 1119 Altavia

Beyond the hype: Augmented and Virtual Reality in 2018

With the recent launch of IOS11 by Apple and ARKit that comes with it, Apple opened the way for mainstream Augmented Reality. Despite the fact that the Iphone has a lower penetration rate that Android devices on a global scale, I believe the launch of ARKit and IOS11 will bring a boost to marketers seeing…

“Successful retail is that which enables the client to be successful”, by Raphaël Palti 1678 1119 Altavia

“Successful retail is that which enables the client to be successful”, by Raphaël Palti

For a long time, I have been convinced that retailers have everything to gain from supporting their clients to better serve them. Today I’m even more convinced, now that new technologies allow the customer, who was formerly a mere consumer, to have full control over their purchases. “Customer is king”: every retailer has spoken these…

Comment la technologie permet aux consommateurs de court-circuiter les grandes surfaces dans leur consommation du bio
How does technology allow consumers wanting to eat organic to bypass supermarkets? 1596 1176 Altavia

How does technology allow consumers wanting to eat organic to bypass supermarkets?

  Consumers are becoming increasingly demanding when it comes to food. According to the ANIA (French National Food Industry Federation)/Opinion Way Barometer 2015, food expenses are where French people least want to cut corners. They are also paying more attention to the quality of what they eat: ingredients and nutritional value went up 18 and…

YongHui Fresh
YongHui Fresh is taking on Hema (Alibaba) and Bingobox and goes even one step further… 1024 768 Altavia

YongHui Fresh is taking on Hema (Alibaba) and Bingobox and goes even one step further…

This lunch I discovered close by my office the newly opened YongHui Fresh (from the YongHui supermarkets chain which used to be quite well known among retail professionals as a good benchmark when it comes to fresh products)…   Now we all know Hema Fresh supermarkets bought by Alibaba… Well… YH Fresh went one step…

mise en intelligence collective
Collective intelligence – When the employee takes on responsibility for the business 2048 1365 Altavia

Collective intelligence – When the employee takes on responsibility for the business

The Belgian BU Altavia ACT*  is unique. What is special about it? An innovative management based on collective intelligence. From the initial motivation to the business impact, Anne-Catherine Trinon, CEO of the Brussels agency, tells us all about this management model which is gaining more and more momentum. But first of all, what is collective intelligence? It…

Les français et la consommation responsable
The French and responsible consumption 1677 1119 Altavia

The French and responsible consumption

We’ve been living on credit since Wednesday 2 August. According to calculations by the Global Footprint Network NGO, this was “Earth Overshoot Day” for 2017: the date by which mankind had consumed as many natural resources as the planet can renew in an entire year. The French people are increasingly aware of the ecological emergency…

pop-up store Mondial Tissus
The Buzz Around Pop-up Stores 1446 911 Altavia

The Buzz Around Pop-up Stores

  Opening up a point-of-sale for a limited period is the principle behind this marketing strategy that was born in the United Stated in the 2000s. At the start, only small brands were doing it. Little by little, all retailers, right up to major brands, began opening pop-up stores (named after the three-dimensional pop-up books…

green cities - villes vertes
“Facing rampant urbanisation, cities have no choice but to adapt and innovate” 1680 1117 Altavia

“Facing rampant urbanisation, cities have no choice but to adapt and innovate”

  “Cities and regions of the future”. That is the theme of the 2018 European Sustainable Development Week. The event offers an opportunity for Catherine Rehbinder, CSR Director at ALTAVIA, to introduce us to Smart Cities, a concept to be developed in the not-so-distant future. These cities put innovative systems in place in order to adapt…

Paolo Mamo
“Retailers need a real change of perspective”, Paolo Mamo says. 1765 767 Altavia

“Retailers need a real change of perspective”, Paolo Mamo says.

What are the retail and consumer trends of today? Today more than ever, there is a clear expectation emerging for retailers to become open, limitless spaces. We have left behind the era of boundaries, the physical is no longer pitted against the digital, there is no longer opposition between online and offline purchases, or separation…

Alibaba has entered the serious multi billion business of RT-Mart hypermarkets stores. 1985 1185 Altavia

Alibaba has entered the serious multi billion business of RT-Mart hypermarkets stores.

  For the last 2 years, with its 40 Hema stores, Alibaba has learned a lot about physical retail. It was a good warm up. No offense to Hema stores, but we need a dozen of them to match the sales of a large hypermarket.   So, Alibaba, for the last 4 months has changed…

Sales communication: new technologies serving print production 1683 1115 Altavia

Sales communication: new technologies serving print production

    Interview with Francesco Lascala, Managing Director of Publishing, Altavia Italia.     What innovations in printing have brought about the greatest changes with regard to your work in recent years? The most interesting changes that we have seen in recent years relate to major technological innovations where large print runs are concerned. I’m talking…

A CSR policy for your retail business: a simple bonus? 1600 945 Altavia

A CSR policy for your retail business: a simple bonus?

    For companies today, Corporate Social Responsibility (CSR) is one of the most commonly-heard and crucial topics. Alessandro Capelli, CSR Manager at Altavia Italia, brings his expert eye on the subject.     How have market expectations changed over the last few years? How is the construction of a CSR plan changing? Over the…

Raid Amazones: for Sophie Vaux, “It’s all about being together and helping one another” 1600 1067 Altavia

Raid Amazones: for Sophie Vaux, “It’s all about being together and helping one another”

  In October Sophie Vaux took part in the Raid Amazones in Sri Lanka. The account manager relished the challenge and togetherness of the adventure race. She tells us more about her love for sport and readiness to leave her comfort zone.   How did you get to where you are now? I was working…

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