News

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Top stories

Top stories

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Latest news from the group

Latest news from the group

Insights from our retail experts

Les insights de nos experts retail

Beyond the hype: Augmented and Virtual Reality in 2018 1677 1119 Altavia

Beyond the hype: Augmented and Virtual Reality in 2018

With the recent launch of IOS11 by Apple and ARKit that comes with it, Apple opened the way for mainstream Augmented Reality. Despite the fact that the Iphone has a lower penetration rate that Android devices on a global scale, I believe the launch of ARKit and IOS11 will bring a boost to marketers seeing…

“Successful retail is that which enables the client to be successful”, by Raphaël Palti 1678 1119 Altavia

“Successful retail is that which enables the client to be successful”, by Raphaël Palti

For a long time, I have been convinced that retailers have everything to gain from supporting their clients to better serve them. Today I’m even more convinced, now that new technologies allow the customer, who was formerly a mere consumer, to have full control over their purchases. “Customer is king”: every retailer has spoken these…

Comment la technologie permet aux consommateurs de court-circuiter les grandes surfaces dans leur consommation du bio
How does technology allow consumers wanting to eat organic to bypass supermarkets? 1596 1176 Altavia

How does technology allow consumers wanting to eat organic to bypass supermarkets?

  Consumers are becoming increasingly demanding when it comes to food. According to the ANIA (French National Food Industry Federation)/Opinion Way Barometer 2015, food expenses are where French people least want to cut corners. They are also paying more attention to the quality of what they eat: ingredients and nutritional value went up 18 and…

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