A leading luxury brand needed a gift box that felt as exclusive as its products—but without the excessive costs or environmental footprint of traditional packaging. Their existing design relied on an expensive and non-sustainable sponge-based inner structure. Altavia had to deliver a packaging solution that maintained the premium experience while being budget-conscious and environmentally responsible.
At Altavia, we believe luxury and sustainability should go hand in hand. Our mission was to reinvent the gift box by stripping away wasteful, high-cost materials and replacing them with an intelligent, streamlined design—one that enhanced recyclability, cut production costs, and reduced environmental impact without compromising on elegance.
Rather than simply finding a cheaper alternative, we engineered an entirely new approach to packaging. By replacing the sponge insert with a precision-cut paper structure, we eliminated unnecessary complexity while maintaining strength and durability. The use of a single material not only made recycling seamless but also removed the need for glue and excess manual labor, further optimizing efficiency. This strategic rethink of materials and assembly drastically shortened production time, allowing for a faster go-to-market strategy while reinforcing the brand’s commitment to eco-innovation.
an impressive cost reduction through smarter material choices.
cutting CO2 impact by eliminating sponge, glue, and excessive manual work.
a streamlined paper-based solution that aligns with today’s circular economy.
ensuring the brand stays ahead in a fast-moving luxury market.
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