After the launch of Altavia Canada in 2015 and the acquisition of digital agency CloudRaker in 2017, the Altavia group continues to expand in Canada and acquires ASK Marketing, a marketing agency specializing in retail.
ASK Marketing was founded in 2014 by Louis Lamarche and positions itself as a neighbourhood agency with limitless boundaries. Whether working with an ambitious local startup or a major national company, ASK’s approach remains the same: a proximity and an understanding of their challenges, while ensuring the best possible performance.
By joining CloudRaker and the Altavia group, ASK Marketing aims to enhance its offer and increase its efficiency by offering retailers ever more innovative and high-performing marketing solutions.
Altavia Canada began a shift last year by paving the way for new partnerships, strategic hires and the launch of a strong and extensive marketing offering through the acquisition of CloudRaker. Now, with ASK Marketing, Altavia is strengthening its range of services dedicated to retail.
ASK Marketing’s expertise in the field of marketing activation combined with Altavia’s expertise in retail sales activation will enable the new team to create a more effective offering and to boost its growth in Canada.
“Joining Altavia within CloudRaker will enable us to continue growing by positioning ourselves as a leading player in the field of marketing activation and to join a team that is driven by common values of work and humanity,” says Louis Lamarche, Founder and President of ASK Marketing.
“Altavia Canada began a shift last year by opening the way for new partnerships, strategic hires and the launch of a strong and extensive marketing offering with the acquisition of CloudRaker. Today, with ASK Marketing, Altavia is strengthening its retail-related services in terms of sales and marketing activation to respond more precisely to the changing needs of customers. “concludes Raphaël Palti, Founder and CEO of Altavia.