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Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Top stories

Top stories

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

 Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international…

luxury-brands-perfume

Welcome to Masstige !

 Welcome to Masstige ! 2560 1707 Altavia

While accessible luxury is not a new market concept, it seems particularly suited to the current period. While the luxury sector has never been in better shape, paradoxically, inflation is…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail.…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event…

Latest news from the group

Latest news from the group

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Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

Altavia welcomes For Talents in its capital

 Altavia welcomes For Talents in its capital 1080 1080 Altavia

Altavia welcomes For Talents in its capital to support its development and transmission. For Talents, a family capital investment company dedicated to the successful transfer of family-owned businesses between two generations, is taking a minority stake in the capital of Altavia Group, the world’s leading network dedicated to marketing services for the retailers. For Talents…

Altavia Blue Lions Integrates the master group agencies

 Altavia Blue Lions Integrates the master group agencies 1920 1280 Altavia

Altavia Blue Lions, the pan-African digital communication agency of the Altavia Group, specialising in commercial communication for retailers, announces the acquisition of the Master Group agencies. The integration of this network of six historical communication agencies in the region positions Altavia Blue Lions among the leaders in Africa and the Indian Ocean. Since its launch…

Altavia travel retail dubai london shanghai

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation.

 Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation. 1140 760 Altavia

Present times are challenging the travel industry and more than ever, hub operators, retailers and brands need to make informed decisions and innovate to optimize their investments. By bringing different perspectives to the industry, Altavia Travel Retail aims to solve collective problems throughout the online and physical travelers’ journey. Creativity, business intelligence and the ability…

LAETITIA GAZEL ANTHOINE Altavia Adventures portrait

Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures

 Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures 1000 533 Altavia

In January 2022, Laetitia Gazel Anthoine celebrated her first year with the Altavia Group. It’s been an exciting year at the head of Altavia Coach – now Altavia Adventures –, where this CentraleSupélec engineering school graduate remapped its scope and mission, alongside Sarah Gaïsset, Delphine Smadja and Thomas Sillé. As the fifth of six children,…

Altavia azur digital dubai

Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai.

 Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai. 977 650 Altavia

Paris, June 24, 2021 – Altavia, the leading Retail Marketing Service group, has created a joint venture with Azur Digital, a consulting firm specializing in omnichannel transformation for retailers and brands, thereby strengthening its presence in the Africa & Middle East region. Founded in 2013 by Stéphane Paraiso, Azur Digital is a pioneering e-commerce and…

Altavia japan ecovadis gold

Altavia Japan receives EcoVadis Gold 2020 rating for sustainability

 Altavia Japan receives EcoVadis Gold 2020 rating for sustainability 977 675 Altavia

Altavia Japan recently received “Gold” rating in the 2020 Sustainability Assessments issued by the French company EcoVadis. Why did you choose to be evaluated by EcoVadis ? EcoVadis is a world-renowned corporate sustainability rating agency. Although not yet as well known in Japan as it is in Europe, more and more companies in Japan are…

An interview with Alex Tréma

 An interview with Alex Tréma 1200 1138 Altavia

Whilst Alexandre Guénon may be well known at Altavia Paris as DM Purchasing Manager, he is perhaps a little less well known by his artist name, Alex Tréma – an urban stencil artist who has made quite a name for himself on the street art scene over the past 7 years. We had a chat…

Previous
Next

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

Altavia welcomes For Talents in its capital

 Altavia welcomes For Talents in its capital 1080 1080 Altavia

Altavia welcomes For Talents in its capital to support its development and transmission. For Talents, a family capital investment company dedicated to the successful transfer of family-owned businesses between two generations, is taking a minority stake in the capital of Altavia Group, the world’s leading network dedicated to marketing services for the retailers. For Talents…

Altavia Blue Lions Integrates the master group agencies

 Altavia Blue Lions Integrates the master group agencies 1920 1280 Altavia

Altavia Blue Lions, the pan-African digital communication agency of the Altavia Group, specialising in commercial communication for retailers, announces the acquisition of the Master Group agencies. The integration of this network of six historical communication agencies in the region positions Altavia Blue Lions among the leaders in Africa and the Indian Ocean. Since its launch…

Altavia travel retail dubai london shanghai

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation.

 Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation. 1140 760 Altavia

Present times are challenging the travel industry and more than ever, hub operators, retailers and brands need to make informed decisions and innovate to optimize their investments. By bringing different perspectives to the industry, Altavia Travel Retail aims to solve collective problems throughout the online and physical travelers’ journey. Creativity, business intelligence and the ability…

LAETITIA GAZEL ANTHOINE Altavia Adventures portrait

Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures

 Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures 1000 533 Altavia

In January 2022, Laetitia Gazel Anthoine celebrated her first year with the Altavia Group. It’s been an exciting year at the head of Altavia Coach – now Altavia Adventures –, where this CentraleSupélec engineering school graduate remapped its scope and mission, alongside Sarah Gaïsset, Delphine Smadja and Thomas Sillé. As the fifth of six children,…

Altavia azur digital dubai

Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai.

 Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai. 977 650 Altavia

Paris, June 24, 2021 – Altavia, the leading Retail Marketing Service group, has created a joint venture with Azur Digital, a consulting firm specializing in omnichannel transformation for retailers and brands, thereby strengthening its presence in the Africa & Middle East region. Founded in 2013 by Stéphane Paraiso, Azur Digital is a pioneering e-commerce and…

Altavia japan ecovadis gold

Altavia Japan receives EcoVadis Gold 2020 rating for sustainability

 Altavia Japan receives EcoVadis Gold 2020 rating for sustainability 977 675 Altavia

Altavia Japan recently received “Gold” rating in the 2020 Sustainability Assessments issued by the French company EcoVadis. Why did you choose to be evaluated by EcoVadis ? EcoVadis is a world-renowned corporate sustainability rating agency. Although not yet as well known in Japan as it is in Europe, more and more companies in Japan are…

An interview with Alex Tréma

 An interview with Alex Tréma 1200 1138 Altavia

Whilst Alexandre Guénon may be well known at Altavia Paris as DM Purchasing Manager, he is perhaps a little less well known by his artist name, Alex Tréma – an urban stencil artist who has made quite a name for himself on the street art scene over the past 7 years. We had a chat…

Previous
Next

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

Altavia welcomes For Talents in its capital

 Altavia welcomes For Talents in its capital 1080 1080 Altavia

Altavia welcomes For Talents in its capital to support its development and transmission. For Talents, a family capital investment company dedicated to the successful transfer of family-owned businesses between two generations, is taking a minority stake in the capital of Altavia Group, the world’s leading network dedicated to marketing services for the retailers. For Talents…

Altavia Blue Lions Integrates the master group agencies

 Altavia Blue Lions Integrates the master group agencies 1920 1280 Altavia

Altavia Blue Lions, the pan-African digital communication agency of the Altavia Group, specialising in commercial communication for retailers, announces the acquisition of the Master Group agencies. The integration of this network of six historical communication agencies in the region positions Altavia Blue Lions among the leaders in Africa and the Indian Ocean. Since its launch…

Altavia travel retail dubai london shanghai

Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation.

 Altavia launches Altavia Travel Retail as an answer to the channel’s needs for transformation. 1140 760 Altavia

Present times are challenging the travel industry and more than ever, hub operators, retailers and brands need to make informed decisions and innovate to optimize their investments. By bringing different perspectives to the industry, Altavia Travel Retail aims to solve collective problems throughout the online and physical travelers’ journey. Creativity, business intelligence and the ability…

LAETITIA GAZEL ANTHOINE Altavia Adventures portrait

Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures

 Meet Laetitia Gazel Anthoine, Managing Director of Altavia Adventures 1000 533 Altavia

In January 2022, Laetitia Gazel Anthoine celebrated her first year with the Altavia Group. It’s been an exciting year at the head of Altavia Coach – now Altavia Adventures –, where this CentraleSupélec engineering school graduate remapped its scope and mission, alongside Sarah Gaïsset, Delphine Smadja and Thomas Sillé. As the fifth of six children,…

Altavia azur digital dubai

Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai.

 Altavia communications group announces the creation of a joint venture with Azur Digital, a consulting firm based in Dubai. 977 650 Altavia

Paris, June 24, 2021 – Altavia, the leading Retail Marketing Service group, has created a joint venture with Azur Digital, a consulting firm specializing in omnichannel transformation for retailers and brands, thereby strengthening its presence in the Africa & Middle East region. Founded in 2013 by Stéphane Paraiso, Azur Digital is a pioneering e-commerce and…

Altavia japan ecovadis gold

Altavia Japan receives EcoVadis Gold 2020 rating for sustainability

 Altavia Japan receives EcoVadis Gold 2020 rating for sustainability 977 675 Altavia

Altavia Japan recently received “Gold” rating in the 2020 Sustainability Assessments issued by the French company EcoVadis. Why did you choose to be evaluated by EcoVadis ? EcoVadis is a world-renowned corporate sustainability rating agency. Although not yet as well known in Japan as it is in Europe, more and more companies in Japan are…

An interview with Alex Tréma

 An interview with Alex Tréma 1200 1138 Altavia

Whilst Alexandre Guénon may be well known at Altavia Paris as DM Purchasing Manager, he is perhaps a little less well known by his artist name, Alex Tréma – an urban stencil artist who has made quite a name for himself on the street art scene over the past 7 years. We had a chat…

Insights from our retail experts

Les insights de nos experts retail

Le retour en grâce du papier
“Paper’s return to favour”, by Raphaël Palti 1669 956 Altavia

“Paper’s return to favour”, by Raphaël Palti

With the emergence and sheer volume of digital media – whether in terms of the press, culture, marketing or sales industries – you’d be forgiven for thinking that paper is destined for the scrapheap, to be replaced by online media, e-books, and other email-based advertising.  But what is really happening out there? An overview of popular misconceptions on paper-based…

v-cult and smartpixels
Innovations of the month: V-Cult and SmartPixels 2000 1111 Altavia

Innovations of the month: V-Cult and SmartPixels

Each month, Altavia Coach brings you a selection of innovative solutions in the retail sector. Here we take a closer look at two of them: V-Cult and SmartPixels. V-Cult takes brand storytelling to the next level. Founded in 2009 by Tom Gauthier, the Lille-based start-up has become a 3D and virtual reality expert. The idea? Use video…

Protection des données personnelles
Protection of personal data: the new regulations 1665 897 Altavia

Protection of personal data: the new regulations

On 25 May 2018 (sooner than you think!), the GDPR will be applicable in the European Union’s 28 member countries. The responsibility of organisations and subcontractors will be increased through new rules and obligations. Are you ready? Here is the latest with Alexandre Guénon,Direct Marketing Purchasing Manager at Altavia.  Some deadlines seem so far away and…

convenience store
CONVENIENCE STORE FORMAT IS DEAD ALREADY IN CHINA… 960 720 Altavia

CONVENIENCE STORE FORMAT IS DEAD ALREADY IN CHINA…

The convenience store format is dead… welcome to the “INSTANT convenience store” 即时便利. After the siamese cat from TMall, the blue hippopotamus from Hema, the white dog from JD. com, the koala from Kaola m-commerce site, here comes the friendly brown ape with his cap 猩便利 (xingbianli).   This four month-old new born ape has…

Gestion de la couleur japon
Colour management: the Japanese case 1669 885 Altavia

Colour management: the Japanese case

  Methods of visualising; measuring and reproducing colour; printing press settings; and file sharing… The issue of standardisation is affecting the entire graphic design process and has the aim of improving the reproduction of colours as well as how they appear. During his interview concerning the requirement to standardise the design implementation process, Hervé Lyaudet, colorimetry…

pop-up store Mondial Tissus
The Buzz Around Pop-up Stores 1446 911 Altavia

The Buzz Around Pop-up Stores

  Opening up a point-of-sale for a limited period is the principle behind this marketing strategy that was born in the United Stated in the 2000s. At the start, only small brands were doing it. Little by little, all retailers, right up to major brands, began opening pop-up stores (named after the three-dimensional pop-up books…

green cities - villes vertes
“Facing rampant urbanisation, cities have no choice but to adapt and innovate” 1680 1117 Altavia

“Facing rampant urbanisation, cities have no choice but to adapt and innovate”

  “Cities and regions of the future”. That is the theme of the 2018 European Sustainable Development Week. The event offers an opportunity for Catherine Rehbinder, CSR Director at ALTAVIA, to introduce us to Smart Cities, a concept to be developed in the not-so-distant future. These cities put innovative systems in place in order to adapt…

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