News

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Actualités

Keep up with our latest news and insights from our international network of retail experts.

Top stories

Top stories

Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency

 Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency 150 150 Altavia

Paris, 5 th November 2024 – Altavia group, the world’s leading independent network dedicated to Retail Marketing Services, acquires ielo design agency and strengthens its presence in South East Asia…

Altavia ans WONE-Digital-Performance-Agency

Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency

 Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency 1920 1080 Altavia

Paris, October 2, 2024 – Altavia Group, the leading independent Retail Marketing Services company, acquires WONE Digital Performance & Social Media Agency, strengthening its presence in the Middle East and…

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist.

 Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist. 2028 1140 Altavia

Paris, September 27, 2024 – Altavia, the leading independent Retail Marketing Services company, announces the strategic acquisition of D-aim Africa, a pioneer in Predictive Marketing, to reinforce its Customer Data practice.…

Altavia launches Altavia AIR

 Altavia launches Altavia AIR 2560 2560 Altavia

A new offer dedicated to Artificial Intelligence to boost business performance. Altavia, the leading marketing and communications group specializing in retail for over 40 years, is proud to announce the…

Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency

 Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency 150 150 Altavia

Paris, 5 th November 2024 – Altavia group, the world’s leading independent network dedicated to Retail Marketing Services, acquires ielo design agency and strengthens its presence in South East Asia…

Altavia ans WONE-Digital-Performance-Agency

Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency

 Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency 1920 1080 Altavia

Paris, October 2, 2024 – Altavia Group, the leading independent Retail Marketing Services company, acquires WONE Digital Performance & Social Media Agency, strengthening its presence in the Middle East and…

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist.

 Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist. 2028 1140 Altavia

Paris, September 27, 2024 – Altavia, the leading independent Retail Marketing Services company, announces the strategic acquisition of D-aim Africa, a pioneer in Predictive Marketing, to reinforce its Customer Data practice.…

Altavia launches Altavia AIR

 Altavia launches Altavia AIR 2560 2560 Altavia

A new offer dedicated to Artificial Intelligence to boost business performance. Altavia, the leading marketing and communications group specializing in retail for over 40 years, is proud to announce the…

Latest news from the group

Latest news from the group

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Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency

 Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency 150 150 Altavia

Paris, 5 th November 2024 – Altavia group, the world’s leading independent network dedicated to Retail Marketing Services, acquires ielo design agency and strengthens its presence in South East Asia and the reach of its Travel Retail division. Co-founded in Singapore in 2014 by Cloe Faye and Jeanne Mouterde, ielo design is a creative agency…

Altavia ans WONE-Digital-Performance-Agency

Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency

 Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency 1920 1080 Altavia

Paris, October 2, 2024 – Altavia Group, the leading independent Retail Marketing Services company, acquires WONE Digital Performance & Social Media Agency, strengthening its presence in the Middle East and reinforcing its capabilities in digital Performance Marketing. Founded in 2018 by Aida Sahraoui and Nadir Boulila, WONE is a Dubai-based performance-driven digital Marketing Agency, operating…

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist.

 Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist. 2028 1140 Altavia

Paris, September 27, 2024 – Altavia, the leading independent Retail Marketing Services company, announces the strategic acquisition of D-aim Africa, a pioneer in Predictive Marketing, to reinforce its Customer Data practice. As consumer behaviours continue to shift and available customer data grows exponentially, businesses face the challenge of delivering personalized, relevant and cohesive experiences to their…

Altavia launches Altavia AIR

 Altavia launches Altavia AIR 2560 2560 Altavia

A new offer dedicated to Artificial Intelligence to boost business performance. Altavia, the leading marketing and communications group specializing in retail for over 40 years, is proud to announce the launch of its new offering dedicated to artificial intelligence: altavia.air. This innovative initiative aims to support the international group’s retail clients in their AI strategy,…

STAND AS ONE Altavia at the start of The Transat CIC

 STAND AS ONE Altavia at the start of The Transat CIC 2560 1707 Altavia

Sunday, April 28: Start of “The Transat CIC”, the penultimate solo transatlantic race before the Vendée Globe! The Transat CIC represents the epitome of solo ocean racing. It’s a challenge marked by a series of low-pressure systems sweeping across the North Atlantic, generating headwinds – a distinctive feature of the race. Initially, the record time…

Happy New Year from Altavia Group!

 Happy New Year from Altavia Group! 1714 1184 Altavia

We look forward to our continued growth, reaching new milestones, and innovations together in 2024. For the new year, we have new ambitions, new visions, new energies, new priorities, new perspectives. The 2800 Altavia team members will support all your future endeavours. “For you in 2024, we STAND AS ONE”, a message inspired by the…

Altavia Group announces the sale of Blue Lions a pan-African digital communications agency.

 Altavia Group announces the sale of Blue Lions a pan-African digital communications agency. 1920 1080 Altavia

Altavia Group, the world’s leading network dedicated to commercial communications for the retail sector, announces the sale of the Blue Lions communications agency. Established on the African continent since 2015, Altavia had acquired Blue Lions in 2018 and strengthened its network of local agencies. Today, Altavia is selling the Blue Lions agency to its two…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland. Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

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no image

Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency

 Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency 150 150 Altavia

Paris, 5 th November 2024 – Altavia group, the world’s leading independent network dedicated to Retail Marketing Services, acquires ielo design agency and strengthens its presence in South East Asia and the reach of its Travel Retail division. Co-founded in Singapore in 2014 by Cloe Faye and Jeanne Mouterde, ielo design is a creative agency…

Altavia ans WONE-Digital-Performance-Agency

Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency

 Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency 1920 1080 Altavia

Paris, October 2, 2024 – Altavia Group, the leading independent Retail Marketing Services company, acquires WONE Digital Performance & Social Media Agency, strengthening its presence in the Middle East and reinforcing its capabilities in digital Performance Marketing. Founded in 2018 by Aida Sahraoui and Nadir Boulila, WONE is a Dubai-based performance-driven digital Marketing Agency, operating…

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist.

 Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist. 2028 1140 Altavia

Paris, September 27, 2024 – Altavia, the leading independent Retail Marketing Services company, announces the strategic acquisition of D-aim Africa, a pioneer in Predictive Marketing, to reinforce its Customer Data practice. As consumer behaviours continue to shift and available customer data grows exponentially, businesses face the challenge of delivering personalized, relevant and cohesive experiences to their…

Altavia launches Altavia AIR

 Altavia launches Altavia AIR 2560 2560 Altavia

A new offer dedicated to Artificial Intelligence to boost business performance. Altavia, the leading marketing and communications group specializing in retail for over 40 years, is proud to announce the launch of its new offering dedicated to artificial intelligence: altavia.air. This innovative initiative aims to support the international group’s retail clients in their AI strategy,…

STAND AS ONE Altavia at the start of The Transat CIC

 STAND AS ONE Altavia at the start of The Transat CIC 2560 1707 Altavia

Sunday, April 28: Start of “The Transat CIC”, the penultimate solo transatlantic race before the Vendée Globe! The Transat CIC represents the epitome of solo ocean racing. It’s a challenge marked by a series of low-pressure systems sweeping across the North Atlantic, generating headwinds – a distinctive feature of the race. Initially, the record time…

Happy New Year from Altavia Group!

 Happy New Year from Altavia Group! 1714 1184 Altavia

We look forward to our continued growth, reaching new milestones, and innovations together in 2024. For the new year, we have new ambitions, new visions, new energies, new priorities, new perspectives. The 2800 Altavia team members will support all your future endeavours. “For you in 2024, we STAND AS ONE”, a message inspired by the…

Altavia Group announces the sale of Blue Lions a pan-African digital communications agency.

 Altavia Group announces the sale of Blue Lions a pan-African digital communications agency. 1920 1080 Altavia

Altavia Group, the world’s leading network dedicated to commercial communications for the retail sector, announces the sale of the Blue Lions communications agency. Established on the African continent since 2015, Altavia had acquired Blue Lions in 2018 and strengthened its network of local agencies. Today, Altavia is selling the Blue Lions agency to its two…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland. Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

Previous
Next
no image

Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency

 Altavia announces the acquisition of ielo design, a South-East Asia retail design and brand communication agency 150 150 Altavia

Paris, 5 th November 2024 – Altavia group, the world’s leading independent network dedicated to Retail Marketing Services, acquires ielo design agency and strengthens its presence in South East Asia and the reach of its Travel Retail division. Co-founded in Singapore in 2014 by Cloe Faye and Jeanne Mouterde, ielo design is a creative agency…

Altavia ans WONE-Digital-Performance-Agency

Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency

 Altavia announces the acquisition of WONE a Data-driven Digital Performance & Social Media Agency 1920 1080 Altavia

Paris, October 2, 2024 – Altavia Group, the leading independent Retail Marketing Services company, acquires WONE Digital Performance & Social Media Agency, strengthening its presence in the Middle East and reinforcing its capabilities in digital Performance Marketing. Founded in 2018 by Aida Sahraoui and Nadir Boulila, WONE is a Dubai-based performance-driven digital Marketing Agency, operating…

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist

Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist.

 Altavia acquires D-Aim Africa, a Data Science and Artificial Intelligence Specialist. 2028 1140 Altavia

Paris, September 27, 2024 – Altavia, the leading independent Retail Marketing Services company, announces the strategic acquisition of D-aim Africa, a pioneer in Predictive Marketing, to reinforce its Customer Data practice. As consumer behaviours continue to shift and available customer data grows exponentially, businesses face the challenge of delivering personalized, relevant and cohesive experiences to their…

Altavia launches Altavia AIR

 Altavia launches Altavia AIR 2560 2560 Altavia

A new offer dedicated to Artificial Intelligence to boost business performance. Altavia, the leading marketing and communications group specializing in retail for over 40 years, is proud to announce the launch of its new offering dedicated to artificial intelligence: altavia.air. This innovative initiative aims to support the international group’s retail clients in their AI strategy,…

STAND AS ONE Altavia at the start of The Transat CIC

 STAND AS ONE Altavia at the start of The Transat CIC 2560 1707 Altavia

Sunday, April 28: Start of “The Transat CIC”, the penultimate solo transatlantic race before the Vendée Globe! The Transat CIC represents the epitome of solo ocean racing. It’s a challenge marked by a series of low-pressure systems sweeping across the North Atlantic, generating headwinds – a distinctive feature of the race. Initially, the record time…

Happy New Year from Altavia Group!

 Happy New Year from Altavia Group! 1714 1184 Altavia

We look forward to our continued growth, reaching new milestones, and innovations together in 2024. For the new year, we have new ambitions, new visions, new energies, new priorities, new perspectives. The 2800 Altavia team members will support all your future endeavours. “For you in 2024, we STAND AS ONE”, a message inspired by the…

Altavia Group announces the sale of Blue Lions a pan-African digital communications agency.

 Altavia Group announces the sale of Blue Lions a pan-African digital communications agency. 1920 1080 Altavia

Altavia Group, the world’s leading network dedicated to commercial communications for the retail sector, announces the sale of the Blue Lions communications agency. Established on the African continent since 2015, Altavia had acquired Blue Lions in 2018 and strengthened its network of local agencies. Today, Altavia is selling the Blue Lions agency to its two…

Altavia boosts its performance and martech offering with a strategic acquisition in Poland

 Altavia boosts its performance and martech offering with a strategic acquisition in Poland 1080 1080 Altavia

Altavia boosts its performance and martech offering with a strategic acquisition in Poland. Altavia Kamikaze, a leading creative and communication agency with a strong digital DNA, part of the international Altavia Group, has successfully completed the acquisition of two recognized agencies. This strategic amalgamation combines the competencies of Altavia Kamikaze with those of K2 Create,…

Altavia reinforces its expertise with the acquisition of the Sina Retail agency

 Altavia reinforces its expertise with the acquisition of the Sina Retail agency 1080 1080 Altavia

Altavia Group reinforces its Travel Retail expertise with the acquisition of the Asian agency Sina Retail Altavia Group, the world’s leading network dedicated to retail communication, has acquired Sina Retail. The company is thus strengthening its expertise in travel retail, as well as its presence in the Asian markets. Sina Retail, a specialist in retail…

We’re celebrating entrepreneurs at Altavia!

 We’re celebrating entrepreneurs at Altavia! 1200 1600 Altavia

We’re celebrating entrepreneurs at Altavia! On April 18, 2023, Altavia Foundation took the initiative to host the ‘Fête les entrepreneurs’ evening at its Saint-Ouen site. It was a remarkable event dedicated to entrepreneurs, local influencers, and everyone who plays a role, big or small, in the success of each project born in the vibrant 93…

Insights from our retail experts

Les insights de nos experts retail

créativité en communication commerciale
Creativity in sales communications : myth or reality? 2098 895 Altavia

Creativity in sales communications : myth or reality?

In a large group focused on production and sales, is there a place for creativity? Benoît De Saedeleer, Creative Director at Altavia ACT*, outlines his vision of creativity. An environment in which you have to have fun As a player in production and communication at the point of sale, can we indulge in creativity when…

Semaine européenne du développement durable
European sustainable development week : the 17 goals of this year’s edition. 1681 899 Altavia

European sustainable development week : the 17 goals of this year’s edition.

  The European Sustainable Development Week takes place from May 30th to June 5th. What’s the goal ? Facilitate individual forms of mobilization, individual and collective, in order to promote sustainable development and raise awareness of its issues. For this 2017 edition, the 17 sustainable development goals set by the United Nations in 2015 are in the…

Le succès fulgurant du paiement mobile
[CHINA] The dazzling success of mobile payment 1570 961 Altavia

[CHINA] The dazzling success of mobile payment

  In China, technological advances in mobile payment have developed hugely in only five years. Electronic wallets are quick, secure and free to use, and today 450 million people in China are taking advantage. Wallets are an excellent way for brands and labels to find out everything (or nearly everything!) about their clients’ habits and…

S-Commerce
S-Commerce: The return of the local shop. 1455 920 Altavia

S-Commerce: The return of the local shop.

  Ask around you, the major difference between stores and shops is the relationship between consumers and sellers. The brands have invested social networks to provide advice and recommendations, while working at the point of sale to streamline the purchasing process and personalize the experience through customer knowledge.   However, despite their efforts and, except…

carte de fidélité connectée
Are Connected Loyalty Cards a Step Forward or Backward? 1678 1119 Altavia

Are Connected Loyalty Cards a Step Forward or Backward?

  Are they an enduring innovation or a temporarily trendy idea? Do they benefit customers or are they just another technological gadget? Each month, Bruno Auret, an expert on digital commerce and the founder and CEO of Blackwood Digital, takes a critical look at digital innovation in retail.   This month, he has chosen to break…

AND THE WINNERS OF THE 2015 SHOPPER VALUE® AWARDS ARE… 605 403 Altavia

AND THE WINNERS OF THE 2015 SHOPPER VALUE® AWARDS ARE…

…Auchan and Apple, elected by their french clients ! For the 36th edition of the LSA Innovation Awards, ShopperMind, Altavia group’s research laboratory that investigates and forecasts trends in consumption, rewarded Auchan and Apple of the “Trophée de la Valeur Shopper” ( Shopper Value Award). Since 2010, the barometer of Valeur Shopper  measures the quality of…

Les géants chinois creusent l'écart
The Chinese Giants are Striding Ahead 1827 1028 Altavia

The Chinese Giants are Striding Ahead

Two Chinese companies, Tencent and Alibaba, are streaking ahead in the big leagues. With huge sums of money behind them, and aware of the need for lightning speed, both web giants are taking gambles and risks and buying up at every turn, becoming bigger and bigger with every passing month. An overview of these two…

Agency merger: how to unite different company cultures 2098 895 Altavia

Agency merger: how to unite different company cultures

Anne-Catherine Trinon, CEO of Altavia ACT*, shares how she steered the successful merger of her Belgian marketing services agency.     In the life of a company, whether in marketing communications, advertising or any other sector, a fusion constitutes a special moment. And it’s only after settling all the administrative red tape, that the work…

Soyooz et Simplifield
Innovations of the month: Soyooz and SimpliField 1739 733 Altavia

Innovations of the month: Soyooz and SimpliField

Every month, Altavia Coach offers you a selection of innovative solutions in the retail sector. Let’s take a closer look at two of them: Soyooz and SimpliField. Soyooz: Helping the client choose THE right product for them It all began… …in 2012. It should be noted that trying to buy a high-tech product on the internet…

Apsys on Commercial Spaces 2500 1734 Altavia

Apsys on Commercial Spaces

  Apsys is a real-estate development company founded almost 22 years ago by Maurice Bansay that operates in France and Poland, whose mission is making cities and urban life more beautiful by designing and bringing to life iconic living and shopping spaces. Its motto:  Create and innovate with the end client in mind. Eléonore Villanueva,…

Care Commerce culture: making a difference, creating preferences 1678 1119 Altavia

Care Commerce culture: making a difference, creating preferences

It is no longer possible to create a strong, sustainable relationship between a customer and a brand without a strong social commitment from the brand. Values such as generosity, empathy and benevolence now play a key role in the expectations of consumers, particularly the younger generation. Let’s consider what makes a successful initiative with Thierry…

Les innovations du mois UntieNots, mangoo ID et Teeps
Innovations of the month: UntieNots, mangoo ID and Teeps 1678 1119 Altavia

Innovations of the month: UntieNots, mangoo ID and Teeps

  In September, Altavia Coach presents three innovative solutions for the retail sector: UntieNots, mangoo ID and Teeps. Three promising start-ups which have already proved their worth in the eyes of a number of prestigious clients. UntieNots : 100% personalised digital offers to replace mass promotions By leveraging the power of artificial intelligence, this start-up founded…

Le magasin physique en 2018
The six main markers driving physical stores in 2018 1678 1119 Altavia

The six main markers driving physical stores in 2018

“A great deal of thought goes into the way in which Aesop stores are respectfully integrated into their respective neighbourhoods”   The brick-and-mortar retail concept has been redesigned. There were those who thought that e-commerce would wipe out everything in its way, confining physical stores to the history books. But that definitely won’t be the…

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